John Sukup: “5 Things I Wish Someone Told Me Before I Became the Founder of Expected X”

Carly Martinetti
Authority Magazine
Published in
8 min readJul 6, 2020

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Know when to call it quits. Although I’ve managed to rise above the absolute pit of despair, I have a friend who continues to dig themselves deeper and deeper into a financial hole because their business has become…

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Carly Martinetti
Authority Magazine

2x pet tech founder, publicist, writer, and dog mom. I love learning about what makes CEOs tick.